Know Your Tribe

Analysis and reporting options

When you have explored with a solid and well thought through methodology, you are able to uncover the views of your tribe, enabling you to drive change.

Tribe Research reports have been called ‘living documents’.

Our analysis has been used continually to help marketing and planning and are easily understood without research experience. We will customise your report according to your preference for numbers, words or graphs. Download a recent report for Flying Solo.

There are several analysis options available to suit your budget and research needs:

• We provide you with a Microsoft Excel data file for you to conduct your own analysis.
• We conduct basic analysis including frequencies and percentages for all questions, averages for all rating questions, and difference between importance and satisfaction so you can prioritise your planning and marketing strategies.
• We conduct group analysis to discover if there are differences in responses between groups. For example whether males and females, different age groups, or other sub-groups have different views about your organisation.
• Verbatim open responses are provided in a Microsoft Excel file or responses can be analysed using CloudMaker, producing word clouds like below.

Living research is part of a feedback cycle. Download our booklet about this.

Read our case studies for NGOs, Government, SME,  B2B, and B2C.

Interested?

If you want to data analysis that will live for your organisation through knowing your tribe, contact us to find out how we can help you and get under way.

Any questions? Contact Kate.

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